Keith Lawrie Pyper

Projects

the Advancement of understanding into how Branding can increase export performance for UK

Supervised by

  1. Global branding in a B2B setting: investigating international brand management as driver of export performance

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

  2. Export to expand: a conceptual examination of branding as a deterministic parameter in export performance

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

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Projects

(1)
  1. Scottish ESRC Doctoral Training Centre DTG 2011 | Pyper, Keith Lawrie

    Project: Research Studentship - Internally AllocatedResearch Studentship (Internally Allocated)

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Keith Lawrie Pyper

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